White House deputy press secretary Abigail Jackson is departing the administration to join OnMessage Public Strategies, a Republican communications firm, marking the latest personnel shift in President Donald Trump's press operation.
Jackson, who took the deputy role in May 2025 and later added special assistant to the president to her title in January 2026, announced her move on social media, calling Trump 'the greatest President of my lifetime.' She praised her colleagues and said she looked forward to 'this next chapter.'
White House press secretary Karoline Leavitt lauded Jackson as 'one of the best communicators in Republican politics,' crediting her with working alongside senior officials to shape press coverage and deliver the president's message. Leavitt emphasized Jackson's character and work ethic, calling her a 'workhorse.'
White House deputy chief of staff Stephen Miller described Jackson as a 'communications powerhouse' who skillfully led messaging on many of the administration's key policy initiatives. 'She has earned universal praise and admiration from her peers and colleagues,' Miller said in a statement.
OnMessage Public Strategies confirmed Jackson's hiring in a social media post, referring to her as a 'rock star.' The firm is a well-known Republican consulting shop that often recruits from within the administration.
Before her White House tenure, Jackson served as deputy communications director for the Republican National Committee and spent years working for Senator Josh Hawley (R-Mo.), rising from press secretary to deputy chief of staff and communications director. Earlier in her career, she was deputy press secretary for former Representative Matt Rosendale (R-Mont.) and a rapid response specialist for Trump's 2020 campaign.
Her departure comes as the administration continues to navigate a busy political calendar, including ongoing debates over Ukraine aid and sanctions. The White House has also faced scrutiny over other personnel moves, such as a teleprompter operator who bet on Trump speeches leaving government.
Jackson's last day is August 7. Lauren Bis, currently assistant secretary for public affairs at the Department of Homeland Security, will take over the deputy press secretary role. Leavitt welcomed Bis on social media, noting she has been a 'key player at DHS since day one' and would fit in well at the White House.
Axios first reported Jackson's departure. Real Daily Wire broke the news of Bis as her replacement.
